Navigational Sign

WHAT IS NAVIGATIONAL SIGN?

Navigational Sign is to lead people from a place to another.

I've chosen Empire shopping mall as an example for the Navigational Sign. The Empire is a 4 in 1 concept which consist of :-

•Empire Tower – Office Tower
•Empire Soho – Small Office, Home Office
•Empire Hotel Suite
•Empire Shopping Gallery

The below is the main entrance of the Empire Mall. By the way, there are lots of entrances and exits where allow the customers come and go smoothly. Even you can reach the hotel from inside of the mall. It is a very convenient mall where the customers can find everything they want there.

Main Entrance

Other doors for exit and entrance.

There many signs where navigate the customers to the shop they want. For example, the picture below is a navigational sign which stick out of the wall where lead the customers to the phone booth, toilet,lift, parking and the auto pay machines. This particular sign is everywhere around the mall. Based on my own experiences, I kind of like the way they guide people. There is once where I'm searching for a toilet and I just need to follow the sign. It takes around 2 minutes for me to reach the toilet. It is because of the clear and simple signage. The signage is way better compared to the one in Sunway Shopping Mall. For the very first time, I get lost in Sunway which I can't find the parking lots where is park my car but I never get lost in the Empire Mall because of the clear and simple navigation.

This yellow sign board here is position exactly right in front of the escalator. People that using the escalator will easily see this board. Besides, it also attract people to look at it because of its bright colors. However, this board is to promote the specialty of Empire Mall which have a 4 stories high slide and to let the customers know which floor should they head towards if they want to go to these shops.

Moreover, this is a reception table where can be found on the G floor. You can see it once you are in front of the main entrance.

In addition, there are also sign like this picture on every single floors just to remind the people 'NOT TO DO' during the escalator.

This is my favourite directory ever. It is a touch screen monitor where allow you to select your destination. After you insert the shop's name, it will direct you to the shop. There are also each of every map of the mall from LG to 3rd floor. For me, it is a very good device or directory.

Besides, maybe you just remember the code of the shop like shown in the picture below, "G20 BUTIK". Still, you can just insert the code on the directory machine and it will do its job.

So, based on the experiences throughout the EMPIRE MALL, I think the navigational sign is good enough to guide you to the shops you wanted to go. Somehow, it still can be improve in the sense of direction and distances.